Introduction – Are We Running After the Wrong Thing?
Have you ever noticed how people often say, “I just need to make more money, and everything will be fine”? Yet, money alone rarely solves deeper problems. The truth is, real revenue growth—whether in life or business—is not about chasing money. It’s about creating value, building trust, and pursuing purpose. When we understand this early, life and business take a completely different direction.
What Does Revenue Growth Really Mean?
Revenue growth doesn’t happen because we keep running after money—it happens because we solve problems, innovate, and add value. Think about it: in life, when you chase happiness, it slips away. But when you focus on meaningful work, happiness shows up naturally. The same is true in business: when you stop obsessing over money and focus on customers, innovation, and trust, money becomes the byproduct.
Why Does Chasing Money Backfire?
- Chasing money makes us short-term focused.
- We cut corners, compromise on values, and lose credibility.
- Customers and people can sense when they’re just a “number.”
On the other hand, when we chase purpose and excellence, opportunities and growth come knocking.
Real-World Examples: Who Got It Right?
Ratan Tata – Service Before Profits
Ratan Tata’s mission was always bigger than money. Projects like the Tata Nano car, though not financially successful, were aimed at improving lives. Today, Tata Group enjoys unmatched trust because it never chased money—it chased impact.
Narayan Murthy – Transparency Builds Wealth
Infosys started with a small team, no fancy funding, and a vision for ethical growth. Murthy’s principle was clear: profits will follow if people trust you. Infosys became a global IT powerhouse because it prioritized transparency and value creation.
Azim Premji – Wealth as a Byproduct of Values
Wipro’s Azim Premji focused on sustainable business practices and giving back to society. His philanthropy and long-term vision earned respect worldwide. He proved money is just an outcome of pursuing values.
Global Case – Steve Jobs (Apple)
Steve Jobs wasn’t chasing revenue when he created the iPhone. He was obsessed with innovation and design excellence. Apple became one of the world’s most valuable companies because he solved problems people didn’t even know they had.
A Personal Anecdote, shared by my friend – A Lesson from her Mentor
When she first started out in business. Her mentor asked her, “Do you want money, or do you want growth?” Naturally, she said “money.” He smiled and replied, “Money will run faster than you. But if you build growth—skills, trust, and value—money will follow like a shadow.”
That single conversation changed the way she viewed both work and life. She stopped running behind money and started focusing on delivering value. And just like he said, the financial growth followed in her Life.
Engaging Quotes That Reinforce the Thesis
- “Money is a byproduct of excellence.” – Narayan Murthy
- “Chase purpose, not money. Success will follow.” – Anonymous
- “Try not to become a man of success, but rather try to become a man of value.” – Albert Einstein
How Can You Apply This in Your Own Life and Business?
- Ask Better Questions – Instead of “How do I make money fast?” ask, “How do I solve a real problem?”
- Invest in Value Creation – Focus on skills, innovation, and impact.
- Build Strong Relationships – People buy trust before they buy products.
- Think Long-Term – Avoid shortcuts. Build something sustainable.
- Keep Learning – The more you grow, the more valuable you become.
Conclusion – The Shadow Effect of Money
Money is like a shadow—it never comes when you chase it, but it follows when you walk with purpose. Leaders like Ratan Tata, Narayan Murthy, and Azim Premji show us that the real thesis of life and business is not chasing money but creating value.
If this blog struck a chord with you, I’d love to hear your thoughts in the comments below. Please share this article with at least one person who needs to hear this message today. And if you haven’t already, make sure to subscribe via email in the Subscribe Box at the bottom of this page so you don’t miss future posts.
Stay tuned!







Leave a comment